Content Creation

Internet Summit

Last week, five members of the Command Partners team had the opportunity for learning and growth at Internet Summit 2016, a two-day digital marketing conference in Raleigh, NC. We were able to hear from some of the top leaders in digital marketing on topics ranging from social media to...

SEO

Information security has deservedly received more attention as of late. Once confined to state, financial and industrial secrets, political entities are now at cyber risk as well. While I’m not an infosec expert, I’m blessed to have many friends who are...with a select few...

Many people underestimate the importance of having a well-maintained blog on their website and often make it one of their last priorities. Not making your blog a top priority or not having a blog at all is a very big mistake- having a blog with optimized content for your audience can...

Social Media Content is King

You may have heard the phrase “content is king” in the past. I consider this the most misunderstood phrase in the marketing world. Most companies interpret this as, “let’s release as much content as possible so that we are constantly reaching people; we wouldn...

public relations for startups

It doesn’t matter if you have a tech product, a lifestyle product or are trying to jumpstart your company that helps animals find a home- public relations is one of the keys to success when it comes to startups. Businesses that are able to gain attention from the press help...

Search Marketing Department

On May 4-5, 2016, the Command Partners search marketing department had the privilege of attending Digital Summit 2016, a marketing conference featuring the latest in digital strategies, content marketing, social media, SEO, email marketing, and analytics. There we gleaned valuable...

blogging

Sitting down to create a content calendar often feels daunting, even for those of us who work in the industry. However, armed with a few helpful tips and tricks, it can be simple and easy. With that in mind, I’ve outlined my favorite methods for brainstorming good blog topics....

SEO Tips for Beginners

SEO. Meta information. ALT text. SERPs. Have you fallen asleep yet?

Most people see SEO and instantly stop paying attention, which is completely understandable - SEO can be a very dry subject. However boring, SEO is crucial to the performance of your website and it...

Just like social media and journalism, public relations is constantly changing and remains malleable to the mediums and channels that each specific audience prefers. It has transitioned from solely focusing on print media to mostly focusing on digital media, which can come with upsides...

“Humans don’t buy from companies; humans buy from humans.”

The world of SEO and PPC tends to revolve around reports, data, and statistics. Numbers gathered daily, weekly and monthly, and analyzed until we’re convinced we know our audience inside...